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Afrifa Ltd Profitability and Liquidity Analysis

Analysis of Afrifa Ltd using gross margin, ROCE, current ratio and cash ratio, with discussion of UK economic pressures and creditor financing options.

Category: Finance

Uploaded by Olivia Bennett on May 9, 2026

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A. Using gross margin and ROCE, comment on the profitability of Afrifa Ltd. In your answer reflect on the impact the current economic conditions in the UK may be having on the company.

Gross margin= ( 15.5/32) ×100=48.43%

A gross margin of 48.43% is relatively healthy, suggesting that afrifa ltd retains about $0.52 of each revenue dollar as gross profit. However, this ratio should be contextualized within the industry average to assess competitiveness.

ROCE=netprofit/common equity=0.2/7.6=2.63%

The Return on Capital Employed (ROCE) of 2.63% indicates that Afrifa Ltd generates approximately $0.0263 in operating profit for every dollar of capital employed. This relatively low ROCE suggests that the company's efficiency in generating profits from its capital investments is modest. Evaluating this performance against industry averages is essential to determine whether this ROCE is competitive or indicative of underperformance. Afrifa Ltd is currently facing significant economic pressures exacerbated by the COVID-19 pandemic and the broader challenges within the UK economy. The company's financial obligations are sensitive to interest rate fluctuations, particularly because its loans are benchmarked to the central bank rate plus a margin. An anticipated interest rate increase would thus raise Afrifa Ltd's financial costs. Additionally, the company is projected to experience a 10% drop in sales over the coming year, which will likely exacerbate existing cash flow challenges. Trade creditors reducing payment terms to 30 days will further strain the company's liquidity, especially when combined with high inventory levels due to the pandemic's impact.

The liquidity position of Afrifa Ltd as measured by Current and Cash Ratios, indicates a potentially desperate position, which may rise even worse during the challenging time of the pandemic's impact.

B. Using current and cash ratios, comment on the liquidity position of Afrifa Ltd. In your answer reflect on the impact the current economic conditions in the UK may be having on the company.

Current Ratio= Current Assets/Current Liabilities

Current Ratio=(21.9/18.1)=1.20

The Current Ratio of 1.20 indicates that Afrifa Ltd's current assets slightly exceed its current liabilities. This ratio above 1 suggests that the company is currently able to meet its short-term obligations using current assets. However, as the ratio is only marginally above 1, it indicates a modest cushion, which means that maintaining liquidity should remain a focus to safeguard against potential financial challenges.

Cash Ratio=Cash and Cash Equivalents/ Current Liabilities

Cash Ratio=0.3/18.4=0.016

A Cash Ratio of 0.016 is very low, indicating that Afrifa Ltd has minimal cash on hand in relation to its current liabilities. This extremely low ratio highlights a significant vulnerability in the company's financial position, suggesting that it would have severe difficulties meeting immediate financial obligations using cash alone.

The liquidity position of Afrifa Ltd as measured by Current and Cash Ratios, indicates a potentially desperate position, which may rise even worse during the challenges time of the pandemic's impact.

United Kingdom economy. Having Current Ratio crossing the 1 mark quite close implies that the company's current assets are almost adequate to cover all the current liabilities, thus, being an indication of a relatively fragile position that might be worsened under unforeseen financial events. Also, the more pressing aspect is the Cash Ratio which is 0.016, which shows the lack of enough cash reserves and cash equivalents which can be turned into cash as compared to current liabilities highlighting the strained handling of financial obligations that are come into play whenever needed. These liquidity problems are, in turn, very seriously aggravated not only by the shrink of the economy as a whole and by the effects of the pandemic; it becomes the question of increasing cash flows and credit terms from suppliers as well as rising financial costs derived of interest rate growth. This economy thereby might cause the aridities of the payments and quicks of the payments that would lower the funds already limited. Thus, the organization is highly likely to experience critical challenges in the course of the operational processes without the aid of the strategic interventions designed to provide a stable cash flow and financial liquidity improvement.

C. Calculate the amount of finance required to reduce trade payables, from the level shown on the statement of financial position to an average of 30 days outstanding.

Accounts payable=days payable outstanding * cost of goods sold/365=30*16.5/365=1.36m

Funds needed to decrease accounts payable=accounts payable(old) – accounts payable (new)=8.2-1.6=6.84m

Using the information provided, discuss with appropriate ratios four options available for Afrifa Ltd for addressing the impending issues with its creditors.

Debt Restructuring: This involves negotiating with creditors to modify the terms of existing debts, such as extending the maturity, reducing the interest rate, or renegotiating repayment terms.

Impact on Ratios: This method may lower interest expenses, thereby raising the Debt Service Coverage Ratio, which evaluates the cash flow available to cover annual interest and principal payments.

Debt Refinancing: Refinancing entails substituting existing debt with new debt, usually on more advantageous terms. This could include getting a lower interest rate or better repayment conditions.

Impact on Ratios: This method may lower interest expenses, thereby raising the Debt Service Coverage Ratio, which evaluates the cash flow available to cover annual interest and principal payments.

Negotiating Longer Payment Terms with Suppliers: Increasing payment terms with suppliers might temporarily relieve cash flow pressures by delaying cash outflows.

Statista (no date) Electronic Products & Components - UK | Market Forecast.

https://www.statista.com/outlook/io/manufacturing/consumer-goods/electronic-products-components/united-kingdom.

IBISWorld - industry market research, reports, and statistics (no date).

https://www.ibisworld.com/united-kingdom/market-research-reports/electronic-component-manufacturing-industry/.

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